Nike React Poses Serious Challenge to Adidas Boost

Nike’s latest cushioning technology, Nike React, is the first foam cushioning of its kind to be implemented in a running shoe. The new innovation is described by Nike as 5 percent lighter and 11 percent softer than its predecessor, with 10 percent greater energy return than the Lunar Epic 2, which featured LunarLon cushioning.

Draymond Green of the NBA’s Golden State Warriors was also chosen to test the new React cushioning on-court, via a Nike React Hyperdunk 2017 Flyknit PE under Virgil Abloh’s Hyperdunk from “The Ten” series.

With a reported 17,000 miles worth of testing under its belt, in short, the Nike React technology is the lightest, softest, smoothest and most resilient foam Nike has ever delivered.

Industry competitor Adidas has gained traction on Nike in recent years due to the success of their Boost technology, which made models like the Ultra Boost and Yeezy Boost iconic in terms of comfort, but the new React cushioning should take back the market share from the Herzogenaurach-based German brand.

For those looking to cop their hands on a pair, the new Nike Epic React Flyknit will be available from February 22 on Nike.com for £130 (approx. $182).

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