Yohji Yamamoto To Launch Official International Web Store

Avant-garde fashionistas rejoice: Yohji has finally opened a site where transactions the interface is in English and transactions in USD. Called The Shop Yohji Yamamoto (what a mouthful), the new website will carry a majority of his product lines. Admittedly, navigation and filtering is still a little rough, but it’s definitely workable.

The launch of the store also marks the first time the prolific designer’s web exclusive brand S’YTE and progressive fashion concept label Ground Y will be available outside of Japan. If you weren’t able to make the trek to the Land of the Rising Sun to buy ’em, now’s your chance.

The Shop Yohji  Yamamoto is up and running now—an accompanying shopping app should be released in early September.


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